Portfolio

Our brands capture the hearts and imaginations of consumers

SPRINKLES

The world’s first cupcake bakery with 20 worldwide locations

PIZZANA

A critically acclaimed Neo Neapolitan pizzeria known for its signature slow dough

PLAY 2 PROGRESS

A children’s learning center which uses the power of play to build skills

WILLY CALIFORNIA

A men’s athletic wear line for the everyday hero

Michelin Bib Gourmand Award Recipient

“the cacio e pepe pizza is a small miracle”
– Jonathan Gold

“old-school dedication to slow food”
– Food & Wine

“best pizza restaurant in Los Angeles”
– Eater

“to die for”
– InStyle

“the progenitor of the haute cupcake craze”
– Los Angeles Times

“most cupcake bakeries take their inspiration from Sprinkles”
– The Washington Post

“most cupcake bakeries take their inspiration from Sprinkles”
– The Washington Post

“most cupcake bakeries take their inspiration from Sprinkles”
– The Washington Post

“Oh my goodness, goodness, goodness. They’re so delicious.”
– Oprah Winfrey

“Oh my goodness, goodness, goodness. They’re so delicious.”
– Oprah Winfrey

“Oh my goodness, goodness, goodness. They’re so delicious.”
– Oprah Winfrey

“These are not just cupcakes, they’re a lifestyle.”
– Ryan Seacrest

“These are not just cupcakes, they’re a lifestyle.”
– Ryan Seacrest

“These are not just cupcakes, they’re a lifestyle.”
– Ryan Seacrest

“My mouth is already salivating.”
– Katie Holmes

“My mouth is already salivating.”
– Katie Holmes

“My mouth is already salivating.”
– Katie Holmes

“I eat cupcakes from Sprinkles by the dozen.”
– Blake Lively

“I eat cupcakes from Sprinkles by the dozen.”
– Blake Lively

“I eat cupcakes from Sprinkles by the dozen.”
– Blake Lively

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